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Marketing mobile Stratégies de m-marketing pour conquérir et fidéliser vos clients
- Auteur: Florence Jacob, Fabien Liénard
- ISBN: 978-2-10-054575-9
- Categorie: Livre
- Maison Edition: Dunod
- Ville Edition: Paris
- Année Edition: 2009
- Domaine: Management
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This user-friendly clinical handbook provides a clear and concise overview of how to recognize and diagnose inherited metabolic diseases. The reader is led through the diagnostic process from the identification of those features of an illness suggesting that it might be metabolic through the selection of appropriate laboratory investigation to a final diagnosis. The new edition provides more in-depth coverage on mitochondrial disease and congenital disorders of glycosylation. The chapters on neurological syndrome and newborn screening are greatly expanded, as well as those on laboratory investigation and treatment.
This book with CD-ROM package educates orthopedic residents, athletic trainers, and various medical support staff about the fundamentals of ACL injuries Readers will benefit from comprehensive discussions of diagnosis, partial tears, treatment options, operative techniques, and complications, plus a six-month rehabilitation program complete with goals, stages, and exercises More than 150 photographs and diagrams illuminate key concepts The CD-ROM complements the text with interactive quizzes, numerous graphics and narrated videoclips, making it easy for users to locate sections of particular interest Highlighted topics include the mechanism of injury, physical examination, and surgical techniques
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La thermique du bâtiment est une discipline qui vise à étudier les besoins énergétiques des bâtiments. Elle aborde les notions d'isolation thermique et de ventilation afin d'offrir le meilleur confort thermique aux occupants. Elle aborde aussi les problématiques de fourniture d'énergie pour le chauffage et de production d'eau chaude sanitaire. Complet et très illustré, cet ouvrage propose un panorama complet de cette discipline, des notions fondamentales jusqu'au choix des équipements de chauffage et de climatisation.
Wallon et Piaget sont les deux plus grands psychologues de la culture francophone. Leur dialogue fécond qui a duré une cinquantaine d'années a posé toutes les grandes questions fondamentales de la psychologie moderne. Le point le plus intéressant de ce dialogue est ici mis en évidence : l'étroite complémentarité de leurs deux approches au plan des applications pédagogiques. Cet ouvrage constitue une réflexion critique des disciplines pédagogiques. S'il est facile de critiquer la pédagogie, il l'est moins de critiquer la psychologie scientifique.
Notre ouvrage se situe dans la ligne d'une critique de la raison scientifique de type kantien, mais appliquée au champ d'étendue considérable de la psychologie moderne. Il s'agit de démonter la "Tour Eiffel" du cognitivisme qui, tout en se présentant comme une science, est à bien des égards une nouvelle et excessive philosophie.
Performance of Bio-based Building Materials provides guidance on the use of bio-based building materials (BBBM) with respect to their performance. The book focuses on BBBM currently present on the European market. The state-of-the-art is presented regarding material properties, recommended uses, performance expectancies, testing methodology, and related standards. Chapters cover both ‘old and traditional’ BBBM since quite a few of them are experiencing a comeback on the market. Promising developments that could become commercial in the near future are presented as well. The book will be a valuable reference resource for those working in the bio-based materials research community, architects and agencies dealing with sustainable construction, and graduate students in civil engineering. Takes a unique approach to bio-based materials and presents a broad overview of the topics on relevant areas necessary for application and promotion in construction Contains a general description, notable properties related to performance, and applications Presents standards that are structured according to performance types
This book is intended to serve as a textbook for engineering courses on earthquake resistant design. The book covers important attributes for seismic design such as material properties, damping, ductility, stiffness and strength. The subject coverage commences with simple concepts and proceeds right up to nonlinear analysis and push-over method for checking building adequacy. The book also provides an insight into the design of base isolators highlighting their merits and demerits. Apart from the theoretical approach to design of multi-storey buildings, the book highlights the care required in practical design and construction of various building components. It covers modal analysis in depth including the important missing mass method of analysis and tension shift in shear walls and beams. These have important bearing on reinforcement detailing. Detailed design and construction features are covered for earthquake resistant design of reinforced concrete as well as confined and reinforced masonry structures. The book also provides the methodology for assessment of seismic forces on basement walls and pile foundations. It provides a practical approach to design and detailing of soft storeys, short columns, vulnerable staircases and many other components. The book bridges the gap between design and construction. Plenty of worked illustrative examples are provided to aid learning. This book will be of value to upper undergraduate and graduate students taking courses on seismic design of structures.